First Impressions Count.
Mapzest Impressions puts the person behind the place front and centre - a Mapzest account manager helps you present your business at its best, starting with a short video welcome the moment a visitor opens your listing.
Say Hello Before They've Read a Word
Your Impression Video greets every visitor the moment your listing opens
Instead of a visitor opening your listing and seeing a name, a category and your opening hours, they're greeted by you. "Hi, I'm Tim - welcome to Smith's Deli. We specialise in local cheeses, Devon produce and freshly made lunches. Come inside and I'll show you around." Then ten to twenty seconds of your counter, your products and the atmosphere that makes your business worth visiting.
The Person Behind the Place
Not a glossy corporate advert - a genuine local welcome that search engines and review sites can't give you
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🍺
Pubs
The landlord welcomes you in and shows off the beer garden.
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👩🍳
Restaurants
The chef introduces a seasonal speciality.
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🛍️
Shops
The owner shows you their favourite products.
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🎡
Attractions
A member of the team gives a twenty-second introduction.
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⚓
Marinas
The harbourmaster gives arriving visitors a quick welcome.
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🎨
Galleries
The artist introduces the current exhibition.
We Don't Just Give You the Tools
Mapzest Impressions is a managed service, not a video upload button. A Mapzest account manager works alongside you to make your listing work harder - visiting your business, guiding and filming your Impression Video, and making sure everything around it tells the same story.
Your core Mapzest listing stays exactly as it is. Impressions is for businesses that want Mapzest to actively help them make the most of every visitor who finds them.
What Your Mapzest Account Manager Does
Everything it takes to make a strong first impression, handled with you
Listing Review
A full review of your Mapzest listing - description, categories, imagery and calls to action - tuned to what visitors are looking for.
Impression Video
A guided, on-site shoot of your short welcome video, with you (or your team) in front of the camera.
Editing and Setup
Your video trimmed, cropped and optimised, then configured to appear across the App, Discover and Connect.
Events and Offers
Help making sure your events and offers are set up to bring visitors through the door.
Ongoing Reviews
Periodic check-ins to keep your listing fresh as your business and the seasons change.
Why First Impressions Count
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Instant Personality
Movement and a friendly face from the very first second a visitor opens your listing - far more persuasive than another photograph.
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Considerate by Design
Impressions autoplay muted with a clear sound control, so your welcome never startles anyone in a quiet pub or on a busy bus.
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Short and Sweet
Ten to twenty seconds - just enough to introduce yourself and give visitors a reason to come and see for themselves.
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One Introduction, Everywhere
The same Impression appears across the Mapzest App, Mapzest Discover and your Mapzest Connect page.
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Local, Not Corporate
Real people, real places - the kind of welcome visitors remember and big directories don't offer.
Impressions and the Mapzest Network
The Mapzest Network is where businesses can be seen. Mapzest Impressions is how they present themselves when they are.
One short introduction opens up a network of opportunities to be seen - with your permission, your Impression can travel from your listing and Connect page to kiosks and promotional placements across the Mapzest Network.
Mapzest Impressions Questions
Common questions from businesses considering Impressions
It's a managed presentation service. A Mapzest agent works with your business to improve how you present yourself across Mapzest, centred on a short Impression Video that plays as soon as a visitor opens your listing.
No. Your Mapzest agent guides and films it with you on site, then edits it and sets it up across Mapzest for you.
Impressions start playing muted with an obvious sound control, so visitors choose when to listen.
Around ten to twenty seconds - short enough to hold attention, long enough to introduce yourself and show visitors around.
On your listing in the Mapzest App and Mapzest Discover, and on your Mapzest Connect page.
No. Your core Mapzest listing stays exactly as it is - Impressions is an optional service for businesses that want extra help making the most of it.